| Although there are many online marketplaces on | | | | unknown website. |
| Internet, the most popular one by far is eBay. In fact, | | | | Another reason why sellers prefer to have eBay |
| it’s name is almost a synonym of online market | | | | development on their company’s website is that |
| place, just like Google has become a synonym for | | | | having their own website looks more professional than |
| search engine. | | | | just selling on eBay. While it’s expected for an |
| Ebay Development | | | | individual to sell directly through eBay, it raises a few |
| Also, just like in a real market, eBay has become a | | | | flags when a company doesn’t have its own |
| place where people work. Some individuals have quit | | | | website. In addition, a website has other purposes |
| their day jobs and dedicate themselves to selling | | | | different from selling, such as giving information about |
| goods full time on eBay. And just like any offline trader, | | | | the company and its products. |
| they have to take care of their reputation, because it is | | | | Most companies are now shifting to having both types |
| their backup and presentation card for new customers. | | | | of sales on their websites. New customers can get to |
| And in eBay, it takes a literal meaning, since customers | | | | know the products of the company and buy small |
| can rate sellers and the ratings are permanent. | | | | samples through eBay. Regular customers and |
| Not all people do their trades right on their site. Most | | | | customers who have learned to trust the company |
| people have their websites where they conduct their | | | | and get to like the products through small purchases |
| own sales. But others decide to connect their websites | | | | on eBay can buy their products directly on the |
| to eBay through some eBay development program. | | | | company’s website. |
| People who have some eBay development programs | | | | As you can see, eBay development on company’s |
| on their sites do so for a variety of reasons. The most | | | | (and individual’s) websites plays an important part |
| important one is that eBay developments gives | | | | of the company’s market strategy. In fact, it’s |
| potential customers an idea of guarantee. It’s not | | | | gaining so much popularity that sometimes third |
| easy to trust the website of a company you have | | | | companies are hired to make sure that eBay |
| never heard of, specially if it’s located in another | | | | implementation is error free, looks professional, and |
| country. However, everybody has heard of eBay, and | | | | runs smoothly. |
| most people will trust a transaction on eBay over an | | | | |