| With prices ranging from $70 to $80 for the standard | | | | for sporting uses are now a casual wear footwear |
| white or black Nike Air Force One and up to $300 for | | | | seen on the streets and in the classroom as well as |
| customized colors and logos this modest shoe has | | | | on the basketball court. |
| continued to hold a market share ever since. | | | | Currently there are many stores that sell the brand |
| Corresponding with the release and growth in | | | | name Nike Air Force Ones, prices ranging from $70 |
| popularity of the Nike Air Force One shoes was the | | | | upward, averaging out a bit over $100. In order to |
| growth of the Hip Hop movement and the growing | | | | combat these prohibitive prices online websites such |
| popularity of Hip Hop clothing. Hip-hop fashion had | | | | as have appeared, offering discounted prices on these |
| begun to gain a foothold in the late seventies and | | | | shoes as well as other popular brand names. |
| continued to climb as a major culture and fashion | | | | There are both advantages and disadvantages when |
| through out the eighties. Marked by clothing with a | | | | it comes to working with an online sales site, like |
| distinctly African American influence the early Hip Hop | | | | There is access to a much broader base of |
| fashion included the wearing of large glasses, gold | | | | merchandise, in this case additional colors and styles of |
| necklaces, rings on many fingers, oversized clothing in | | | | shoes that might not be available in stores and pricing |
| pallets of red, black and green and an emphasis on | | | | can be kept reasonable, even after shipping and |
| brand name footwear that was comfortable and | | | | handling. For these reasons, among others, websites |
| reflective of personal style. | | | | like urbanhotlist have become popular with |
| The Nike Air Force Ones became very popular as a | | | | consumers. Customers must be sure to get a good |
| brand of footwear within the Hip Hop fashion culture. | | | | refund policy before placing an order, so that any |
| Bright colored with over sized laces, or white sneakers | | | | defects or sizing problems can be easily addressed. |
| peaking out from under overlong pants Nike Air Force | | | | As long as this movement continues it seems that |
| Ones maintained their hold on the Hip Hop market | | | | Nike will have a hit with their Nike Air Force One shoes |
| through the late eighties, nineties and continue to hold a | | | | and consumers will have places to go to get what |
| strong place now. Whether high top, low cut or | | | | they want for the price they want to pay. |
| standard height these shoes that were once mostly | | | | |