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Lost Revenues in Auto Industry and Un-Maintained Vehicles

They say that the auto aftermarket potentially damaging the automobile
industry grew at 3.7% in 2002. That 214 permanently. But it also tells us that
million cars are on the road, That 40% of the consumer desires other things with
those cars are over 10 years old.Source: their dollar, which they vote with more?
Automotive Week/green sheet shows 77 Like what? Like an extra night at the
billion in un-used annual maintenance. movies, filling up their Starbucks card,
Wal-Mart will do 1 billion in oil changes a new Plasma TV on credit, cable TV,
and with their latest program we figure 2 additional minutes on their cell phone,
billion in car washes as they are new shoes, nicer car meaning higher
establishing their own brand of car payments, etc. Then it is the industries
washes along side their Super Wal-Mart fault for allowing the consumer to
gas card fill-up stations. Well that sure neglect their cars. It is the industries
sounds great but that still leaves 74 fault for failing to put customers at
Billion annually on the table.In the ease, developing report, making them
latest survey during Car Care Aware confident in our abilities.Why is the
program they found that 21% of all cars industry failing? Consumers point to the
needed wiper blades. We have discussed price point and cost, they go in for a
wiper blades on this site before and we $19.99 oil change and then come out with
have all read articles in NOLN; National a healthy whopping bill for $150.00 they
Oil and Lube News about this important were not expecting and were angry about?
add-on profit center. At the 2003 SEMA If they were angry then someone did not
show and APEX Show in Las Vegas we saw explain the full impact of the issues,
many wiper blade wholesalers, which were serviced? Someone over charged
manufacturers and knock offs, some stolen them, sold them something they did not
counterfeit parts issues and PTO need or in the case of a woman, many
problems. (the Department of Commerce women claim they treated me like an
estimated that it is a 12 Billion Dollar imbecile? Did your employees do this? It
problem already doubling every year and really makes them mad. The industry needs
that America could put 210,000 people to wake up and think about the image they
back to work if we could stop it -- Ouch portray.Consumers remember those 60
!!!).Back to the subject the Car Care Minute shows of behind the scenes dirty
Aware program to enlighten consumers also deeds of unscrupulous operators. I hate
found that 46% of all cars needed washer to tell you but I too sometimes think ill
fluid. That 38% were over 5500 miles of the rest of you out there. And I am in
since last oil change, 25% were low on the business. The industry can do a much
power steering fluid, 15% low on coolant, better job. In the car wash industry less
10% were low on brake fluid...Stop... Why than 12% of the customers are regular
is this happening? Could it be due to weekly or bi-weekly customers. That is
consumer confidence in the industry? That way too low, they let their cars get
the consumer is tapped out? That the disgusting and this hurts the paint. We
consumer buys a new car every 3.3 years have done studies and can get the repeats
on average? Maybe, but what about the up to over 40% by treating the customers
40%, which drives a car 10 years old or with respect, explaining the services
older, me included? What is their problem properly and babying their cars. That car
with not getting services done? After all represents in many cases the second
if they have an old car which runs okay largest investment they will ever make in
and they are fond of it, obviously it their entire life, that car is an
pays to keep it in working order and extension of self in our country. The
without the high insurance payments or great love of the American Automobile is
car payments that the average consumer well known in our society. It is time
forks over each and every month shouldn't that the industry got with the program.
they be in to see you more often? Yes. We are. Service the customer, or we
The survey went on to show that 19% of will."Doing your best is not enough,
the cars needed belts one or more, 16% unless you are the best." My prediction
had dirty air filters many quite is that there will be 980 new quick lubes
disgusting. 12% had hoses ready to pop, in the US in 2004, will you have
and in the survey, which you can read sufficient lines and volumes in order to
online at; over 90% of the vehicles justify being one or even afford another?
failed in two or more categories? What Don't ask me, ask the customer if they
does this say? It says the consumer does are happy, they understand the importance
not understand that simply putting the of regular service and if they love you
gas in and an oil change when ever they enough to refer their friends.Lance
get around to it next year is not Winslow - Online Think Tank forum board.
enough.It is not safe, not smart and




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