| Surveys have shown that speaking before
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| | behold, the audio technician was
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| an audience is one of the most common
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| | supplying the special effects. I later
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| fears among people from all walks of
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| | learned that Robbins brings his own
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| life. In talking to many individuals
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| | sound man with him to all speaking gigs -
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| over the years who harbor this fear,
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| | which is about as far from winging it as
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| I've often heard them say, "I'm just not
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| | one can get. Again, no mystery why he's
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| a good speaker." Those words imply that
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| | a world-class speaker: incredibly
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| they believe the ability to speak in
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| | detailed orchestration.By contrast, I
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| front of an audience is determined at
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| | recall a famous NFL quarterback telling
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| birth.As with just about any skill, to a
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| | me years ago, when he was in the
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| great extent that's true. Natural
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| | national spotlight, that he did quite a
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| ability is always helpful. But natural
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| | bit of public speaking in the off
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| ability is not what carries the day.One
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| | season. I asked him how much time he
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| of the best speakers I've heard in a
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| | spent practicing, and he replied,
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| long time is Michael Cloud, who is also a
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| | "Shucks, I don't practice. I don't
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| first-class speechwriter. A couple of
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| | believe in giving canned speeches. I
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| weeks after I heard him speak, Michael
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| | come across better when I'm spontaneous.
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| sent me an excellent article he wrote
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| | I just get up and talk about whatever's
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| titled "The 7 Deadly Public Speaking Sins
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| | on my mind."There's a term to describe
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| ... and How to Avoid Them."I don't have
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| | this kind of attitude: arrogance of the
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| room to review all seven sins here, but I
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| | ignorant. As you might have guessed,
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| can tell you that the first deadly sin
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| | after his career ended, this fellow
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| he lists is the failure to practice
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| | disappeared from the speaking circuit
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| properly. He says that a lot of
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| | entirely. So much for just getting up
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| speakers simply don't practice enough.
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| | and talking about whatever's on your
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| Others practice cavalierly and
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| | mind.But orchestration isn't confined to
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| haphazardly, merely going through the
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| | public speaking. On the contrary, it's
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| motions. And - incredible as it may seem
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| | one of the keys to success in all
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| - some speakers don't practice at
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| | professions.In the early eighties, I saw
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| all.Cloud goes on to say that many
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| | Steve Lawrence and Eydie Gorme perform at
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| speakers just try to "wing it." Their
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| | Caesars Palace in Las Vegas. At the
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| attitude is, "Good enough is good
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| | time, they were at the top of the
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| enough." During a subsequent telephone
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| | entertainment ladder, and they put on a
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| discussion, he extended this point by
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| | terrific show. What I enjoyed most about
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| telling me something most people might
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| | their act were their humorous ad-libs
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| find hard to believe - that the best
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| | and spontaneous ribbing of one another.
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| natural speakers are often the
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| | They were muffing lines, clowning
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| worst-performing speakers.How can this
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| | around, and cracking up on stage.In fact,
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| be? Because speakers with great natural
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| | I enjoyed their act so much that I went
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| talent usually feel relaxed and in
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| | back the next night to see it again.
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| control in front of an audience. Which
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| | Surprise! Every line I had thought to be
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| in turn causes many of them to believe
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| | spontaneous was repeated verbatim the
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| they don't need to practice.I can relate
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| | second time around - right down to their
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| to this, because I fell into the
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| | facial expressions, the way they
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| overconfidence trap early in my career.
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| | laughed, their body language, and their
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| From a very young age, I recognized that
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| | timing. They muffed the exact same
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| I had a gift of gab, and I mistakenly
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| | lines and cracked up in precisely the
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| believed that this ability was all it
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| | same manner and at precisely the same
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| took to be a great public speaker.The end
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| | moments as the night before.There was no
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| of this ludicrous miscalculation came
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| | spontaneity whatsoever. Zippo. The
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| during a performance in Fort Lauderdale,
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| | entire act was orchestrated from start
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| Florida. At the time, my second book,
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| | to finish. It was truly perfected to the
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| Looking Out for #1, had just ascended to
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| | nth degree.I subsequently told a good
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| #1 on The New York Times bestseller list,
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| | friend of mine who had been Bob Hope's
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| and I was drunk on the wine of
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| | producer for many years about what I had
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| adulation. I was scheduled to give a
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| | witnessed in Las Vegas. His response:
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| speech before an audience of 3,000
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| | "Welcome to the world."My friend
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| people, all of whom I assumed were Robert
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| | assured me that everything in show
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| Ringer disciples.After an introduction
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| | business is orchestrated, especially the
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| that would have made Johnny Carson
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| | lines you perceive to be ad-libbed. He
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| envious, I strode onto the stage and
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| | went on to explain: "You know those
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| began gabbing. I was all over the lot
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| | spontaneous moments on variety shows when
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| ... every sentence flooded with "uhs"
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| | the performers are cracking up in front
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| ... repeating myself endlessly ... and
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| | of the audience? It's all orchestrated -
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| ad-libbing "jokes" that brought only
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| | every laugh, every grimace, every
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| blank stares from the audience.Being the
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| | pratfall." He emphasized that
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| perceptive young man I was, after about
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| | professionals don't go in front of the
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| 10 minutes I sensed that I was in big
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| | cameras until they have every word and
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| trouble. When raw eggs and tomatoes are
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| | gesture down cold.That brings me to my
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| flying at you from every direction, you
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| | final example of orchestration, Tom
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| begin to suspect that the audience is not
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| | Brady. You may recall that I did a
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| real impressed with either your message
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| | previous article on the New England
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| or delivery.And when virtually everyone
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| | Patriots' star quarterback, based on his
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| in the room begins to nervously cough,
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| | interview with Steve Croft on 60 Minutes.
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| it's all you can do to resist calling
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| | At one point, Brady was talking about
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| out, "Mom! Come get me, quick!" (I'll
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| | how many hours he spends each day
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| never forgive her for not coming to my
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| | studying game films, which prompted
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| rescue when I needed her most.)Since
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| | Croft to rhetorically ask him, "So,
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| that embarrassing fiasco, I've witnessed
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| | everything is orchestrated?"To which
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| many high-profile people giving speeches
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| | Brady replied, "Everything is
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| that ranged from mediocre to abysmal. In
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| | orchestrated. You don't just go out and
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| every case, it's been obvious to me that
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| | wing it." Thus, sports, speaking, show
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| the speaker was arrogantly and/or
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| | business - just about any profession you
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| ignorantly winging it.Having said this,
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| | can think of - have at least one thing
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| here's the painful truth about one of the
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| | in common: Orchestration is a major key
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| best-kept secrets of great public
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| | to greatness.So, why don't more people
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| speakers: They orchestrate their
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| | invest a great deal of time and effort in
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| speeches down to the last detail. What
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| | orchestration? Other than laziness, I
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| I'm talking about here is tireless,
| |
| | think one of the biggest reasons is that
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| ongoing practice - not only every word,
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| | they believe orchestration is somehow
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| but precise body language, facial
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| | dishonest. Pure nonsense, of course.
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| expressions, voice inflection, and
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| | The person who orchestrates everything
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| more.In this respect, Zig Ziglar comes
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| | in advance simply cares enough about his
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| to mind. When Zig steps onto the stage,
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| | work to strive for perfection.
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| it's like watching a great actor perform
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| | Orchestration is nothing more than
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| Othello. Years ago, I went to two Zig
| |
| | practicing precisely what you're going
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| Ziglar speeches in the space of about six
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| | to do or say ... and that's a good
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| months, and not only was every word and
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| | thing.The same thing applies to
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| every sentence exactly the same - and
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| | "reality" shows like The Apprentice. When
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| delivered in precisely the same manner -
| |
| | big, bad Donald Trump says to Ms. Future
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| but he even got down on one knee at
| |
| | Executive, "You're fired!" and puts her
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| precisely the same moment. It was more
| |
| | on the verge of tears, hapless reality
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| dramatic than watching Larry Parks sing
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| | TV viewers want to believe that this
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| "Mammy" in The Jolson Story.So, it's no
| |
| | corporate version of pro wrestling is
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| mystery why Zig Ziglar's speeches have
| |
| | real. They love sharing Ms. Future
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| enthralled audiences for decades.
| |
| | Executive's "pain."And when the
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| Clearly, he is a master craftsman who has
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| | teary-eyed object of Trump's ruthlessness
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| orchestrated his presentations to
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| | appears on Oprah to tell the world how
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| perfection.Tony Robbins is another
| |
| | the other actors (er, job aspirants)
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| excellent example of high-level
| |
| | stuck her in the back to get the job
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| orchestration. Love him or hate him,
| |
| | from The Donald, it's enough to make a
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| he's arguably the most dynamic,
| |
| | sober adult become physically ill.But,
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| passionate speaker on the planet. When
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| | then, unless you believe that Survivor
|
| you watch Robbins, you get a sense that
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| | and The Bachelor are real, I assume you
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| the words are spontaneously flowing from
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| | already understand that The Apprentice is
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| his mouth as fast as he can think - and
| |
| | one big orchestration. Rest assured
|
| that his thinking mechanism is always on
| |
| | that every one of the dozen or so hairs
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| fast-forward.But I noticed an
| |
| | on Trump's head is put perfectly into
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| interesting thing during a Robbins speech
| |
| | place before the cameras begin to
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| that I attended in Hawaii some years
| |
| | roll.What's good enough for DT is good
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| ago. He was explaining how important it
| |
| | enough for you and me. To parody the
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| is to display a high energy level. To
| |
| | words of a now-deceased legal wizard who
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| make his point, he dashed down the center
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| | managed to set O. J. free through
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| aisle to the back of the room, then
| |
| | shameless diversionary tactics and a
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| started walking very slowly toward the
| |
| | dose of grade-school poetry, "If you
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| stage.As he walked, his shoulders
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| | yearn to be great, you must
|
| drooped and he spoke very slowly in an
| |
| | orchestrate."Sign up for Robert Ringer's
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| effort to comically demonstrate what a
| |
| | FREE wisdom-filled e-letter, A Voice of
|
| person with low energy looks and sounds
| |
| | Sanity in an Insane World. Visit Ringer
|
| like. In perfect synch with his Step'n
| |
| | is the author of three #1 bestsellers,
|
| Fetchit imitation, a sound resembling the
| |
| | including two books listed by The New
|
| clop of horse hoofs on a cobblestone
| |
| | York Times among the 15 bestselling
|
| street could be heard throughout the
| |
| | motivational books of all time.Copyright
|
| room.I looked around to see where the
| |
| | © 2006 by Robert J. Ringer. Reprinted
|
| sound was coming from, and, lo and
| |
| | by permission of the author.
|